CONSUMER STUDY ON THE MEAL SUBSTITUTES EFFECTIVENESS
A consumption / observational study conducted by Biofortis Mérieux on 112 consumers, wishing to lose or control their weight: a 30-day test (consumption of two meal replacements for 10 days and a meal replacement for 20 days with dietary advice ) and a follow-up after 6 months.
WHAT IS A MEAL REPLACEMENT?
Foods that fit into a low calorie diet in different forms:
Salty cake etc...
1 STUDY, 3 OBJECTIVES
Test the products effectiveness in terms of weight loss and weight control
Observe possible changes in eating behaviors in parallel with the meal replacements consumption
Analyze the satisfaction as well as the influence on the life quality and mood of meal replacements consumers
A BMI, (Body Mass Index), between 25 and 35 kg m² for all participants
82% of women
18% of men
SATISFACTORY AND SIGNIFICANT RESULTS AFTER 30 DAYS
A decrease in average BMI of 2.5% among participants.
That is a significant loss on average of 2.1 kg.
A significant loss of waist circumference of 3 cm.
A significant reduction in hip height of 1.9 cm.
A noticeable and continuous decrease of the leg circumference of 1.4 cm.
RESULTS HELD IN DURATION AND RECOGNIZED BY CONSUMERS
More than ¾ of consumers have stabilized their weight.
74% of consumers feel better in their body after 30 days.
63% of consumers noticed that their silhouette had become more refined.
POSITIVE CONSUMER FEELING
Only 4% of consumers felt frustration or discomfort with those around them when they consumed meal replacements.
A sensation of satiety deemed sufficient by 7 consumers out of 10.
A FOOD SUBSTITUTES CONSUMPTION WITH A POSITIVE IMPACT FOR 86% OF CONSUMERS WHO HAVE:
Eat more balanced in 48% of cases,
Limited, even stopped nibbling in 58% of cases,
Exercise more in 11% of cases.
AFTER 30 DAYS OF USE, CONSUMERS ACCOMPANY THE FOLLOW-UP PROGRAM AND RECOMMEND IT
90% of consumers favor the ease of use of meal replacements and adhere to the proposed program.
Nearly 80% of consumers want to recommend meal replacements to their surroundings and plan to use them again in the future.
VISIBLE EFFECTS IN 6 MONTHS FOLLOWING THE TEST
44% of consumers use meal replacements regularly or occasionally (in the form of a cure).
60% have a better lifestyle:
95% prepare more balanced meals
93% pay more attention to in-store purchases
59% do more physical activity
More than 2/3 of consumers were more attentive to controlling their weight